One of our favorite things to do is to help experts leverage their knowledge to create "content empires" that work overtime for them and their businesses.
Blog
Rolling Outreach vs. Intermittent Outreach: A Strategy
Keep your leads engaged by using both intermittent outreach, and time bound responses to behavior.
Gated Content and Content Offers: Inbound Basics
What is gated content and how can it be used to grow your lead base?
The Power of Hubspot Workflows
Workflows are the hub that powers automation within the Hubspot environment. Learn what you can do with workflows.
The Marketing Funnel vs. The Flywheel Model: What do they mean?
Marketing funnels are fundamental, but the flywheel is the future. Find out why.
Creating Dynamic Ads on Facebook
Dynamic creatives allow you to make the best use of your budget, without the time and expense of split testing. Learn how.
Connecting Your Google Ads and Facebook Ads Strategies: A Guide
Target your prospects across platforms, meeting them where they are!
Utilizing Custom Conversions for Facebook Ads
Facebook is an amazingly powerful marketing tool. The platform pulls in an abundance of data on an ongoing basis, and utilizes it to maximize the effectiveness of the advertising being done on their site. Without making us privy to the massive amount of data that they take in on a constant basis, they allow us, … Continue reading Utilizing Custom Conversions for Facebook Ads
What is retargeting? What are retargeted ads?
I talk a lot here about retargeting, and running retargeted ad campaigns. I've discussed some of the strategy and the technical points of getting your campaigns set up—but what about a simple definition? What is retargeting? And why is it so important? What is Retargeting Retargeting (also known as remarketing) is the process of delivering … Continue reading What is retargeting? What are retargeted ads?
DeMaio Digital Marketing 