lookalike audiences – DeMaio Digital Marketing

What is a Lookalike Audience?

Posted on September 22, 2019 by Doug DeMaio in Advertising, facebook, lookalike audience, Pay Per Click, social media

A lookalike audience is an ad audiences that mimics the demographics and interests of a specified group of people.

Basic Strategy for Custom and Lookalike Audiences

Posted on August 6, 2019 by Doug DeMaio in Advertising, facebook, marketing automation, social media

Utilize your different audience assets to their fullest potential.