pillar content – DeMaio Digital Marketing

SEO Strategy 101: Pillar Content

Posted on December 19, 2018February 28, 2019 by Doug DeMaio in content marketing, SEO

One aspect of SEO strategy that doesn't always get the respect it deserves, is Pillar Content Creation. Pillar content is the foundational content on your site that serves to boost your topic authority, acts as a repository for great info, and pull a huge chunk of your site traffic. Without valid pillar content, your auxiliary … Continue reading SEO Strategy 101: Pillar Content →

Content: Strategy, Creation, and Analysis

Posted on August 7, 2018February 28, 2019 by Doug DeMaio in content marketing, Marketing Services, SEO

The new mantra in the marketing world seems to be "content, content, content." If you want to drive traffic and generate leads, you need content, they'll tell you. And it's true. But it's only part of the equation. First Step: Content Strategy Creating content is a huge part of driving traffic to your site and … Continue reading Content: Strategy, Creation, and Analysis →