Content Marketing | Inbound | Automation
Facebook is an amazingly powerful marketing tool. The platform pulls in an abundance of data on an ongoing basis, and utilizes it to maximize the effectiveness of the advertising being done on their site. Without making us privy to the massive amount of data that they take in on a constant basis, they allow us, … Continue reading Utilizing Custom Conversions for Facebook Ads
Get acquainted with your Facebook Ads Manager, and create your first fully functioning ad campaign.
One of the most essential parts of setting up your Facebook presence is what your page preview looks like.
Using this great tool at clicktotweet.co allows you to craft sharable tweets, and link them in your blog posts and other communications. You can create a pre-written tweet that will automatically be linked to the account of the person who clicks the link. All they will have to do is click share, and your tweet … Continue reading Use ClickToTweet to increase social shares
Including images in your social posts is proven best-practice for increased engagement. To expand that reach, consider using clickable social cards—images that link directly to your landing page or offer. Why Clickable Cards When you add an image to a traditional Facebook or twitter post, users generally engage with that image by clicking it and … Continue reading Create Clickable Social Cards for Higher Engagement
Is there a specific aspect of your marketing effort that is falling short? Does your funnel have a leak? There are a lot of different skill sets and tasks involved in developing a successful content marketing effort. From strategy, to content creation, to delivery, analysis, and research, it's not strange to have a weak spot. … Continue reading Small Scale Marketing Assistance: Plugging the Leak
DeMaio Digital Marketing 